Keyword Research

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With all the discussion about SEO content, social signals and authorship, let’s not forget the true foundation of SEO – keyword research!
We are not at all kidding when we say that without keywords research, you will be doomed with your SEO strategy. Whether you’re a novice to internet marketing or an skilled pro, keyword research lay the groundwork for an effective campaign.


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Unless you know what phrases or words are most essential for your site to rank for – you can’t effectively optimize the pages of your website.
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If the wrong set of keywords/phrases is optimized, your site will be getting unrelated traffic and unqualified prospect.
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Each time a user’s search brings a website with information closely matches the  service or product or information they were searching for – they are definitely more likely to stay around, browse deeper on your site and in best scenario become a customer.

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